I suddenly felt awakened with this realisation that everything I was charging in all areas of my business was in fact a reflection of my own self-worth. I knew that the service and level of care I was giving went above and beyond, yet I still felt awkward, uncomfortable, and guilty for charging more.
I started reading the book ‘making money making change’ by Rha Goddess, and this ended up being a gamechanger. I listened to the audio version on my daily walks during lockdown, and soon started to unblock the patterns I had so deeply engrained within me. My relationship with money started improving and I stopped seeing it as something to be feared and passed under the table, but instead a beautiful energy that flows in abundance.
When all the covid restrictions were dropped and we were allowed to re-open the studio, I re-emerged as a confident yoga teacher with a strong sense of self-worth. I increased my price from £10 to £15, and although I had a few raised eyebrows nobody hesitated to pay, including the couple who had previously asked me to teach them for £4!
Since then, I have maintained the same fees, although I have worked with coaches who have asked me to consider rewording the offering to incorporate all aspects of what I teach. The word ‘yoga’ is very generic. It can vary from simply doing postures, to some breath work or as I offer, a holistic, well-rounded experience.
There are of course factors to consider, such as geographical location, if there is funding involved and the demographics of your ideal audience. However, unblocking my money mindset has been one of the best things I have ever done, and something I am now passionate about inspiring others to do.
Taking that time to work through it, has enabled me to flourish in other areas of my life. I now run group coaching sessions centred around supporting yoga teachers with their money blocks. This is particularly challenging during the current economic climate, inspiring people to invest in themselves for long-term gain.
However, the greatest lesson I took from the book, which I share in my workshops is the more we make, the more we can give back. When our cup is full, we can share more – that cup includes our financial security. Making money, making change is about charging our self-worth to be able to support more number of people in more ways.
To find out more about Nikita’s money mindset workshops visit: www.journeywithnikita.com